Portfolio
BRIDAL MAKEUP
My bridal portfolio captures the artistry, elegance, and versatility of my bridal work, showcasing a fusion of traditional and contemporary bridal makeup looks.
ARTISTIC DIRECTION
As Maybelline New York Artistic Director, my role involved conceptualizing and directing campaigns, creating visual experiences, and collaborating on content with various creatives, to ensure a cohesive brand representation in digital and print assets, contributing to Maybelline NY's identity and market positioning.
NOTABLE CLIENTS
My notable client portfolio highlights my commitment to excellence and professionalism, having served influential and powerful women across diverse industries globally.
COMMERCIAL
& EDITORIAL
From commercial campaigns to collaborative and editorial features, each project tells a unique and compelling story.
BEAUTY
EDUCATION
As a beauty educator, I run makeup masterclasses and staff training sessions with individual artists and beauty brands both in Africa and globally. My passion lies in empowering individuals with the skills and knowledge needed to thrive in our dynamic beauty industry. Join me on a journey of learning and transformation.
VALERIE CARES
FOUNDATION
At Valerie Cares Foundation, our mission is to empower women in the beauty industry in Africa through education and job creation. Through impactful initiatives, such as upskilling programs and mentorship, we are dedicated to fostering positive change and supporting the growth of talented individuals in the beauty sector.